Hasselblad Offers Phocus Software For Mac
Sep 26, 2017 The software already delivers a high-end quality RAW file processing, ideal for Hasselblad’s cameras, and now, thanks to extended GPU acceleration based on Metal/OpenCL on Mac/PC, Phocus 3.3 is faster than ever, allowing users to export images quickly and easily, while offering a quicker viewing experience when zoomed to 100% and above.
Hasselblad’s Phocus 2.5 for Apple computers allows users to import raw files from more than 150 DSLR cameras, and features support for most standard image file formats. The supported camera models include products from Canon, Nikon, Leica, Sony, Fuji, Olympus, and more. Photographers who use Leaf digital backs also benefit from this upgrade, with the inclusion of raw support for Leaf digital backs. Phocus 2.5 for Mac will be available for download from the Hasselblad website starting 19 May.
Hasselblad Press Release
Hasselblad releases new Phocus 2.5 featuring extended third party file support for Mac users
11/05/2010 In addition to a range of new photographer-oriented features, Phocus 2.5 for Apple computers allows users to import RAW files from more than 150 DSLR cameras, and features support for most standard image file formats, making Phocus more flexible and powerful than ever before.
Hasselblad today announced the release of Phocus 2.5 for Mac, breaking new ground by adding RAW support for more than 150 third party digital cameras, including cameras from Canon, Nikon, Leica, Sony, Fuji, Olympus, and more, as well as support for the most common file formats such as TIFF, JPEG, DNG, and PNG. This added file support results in a single, comprehensive - and free - solution that will enable all Hasselblad photographers to streamline their work process by working with both Hasselblad images and those captured with their 35mm DSLRs in one and the same application. Phocus 2.5 also contains a number of new and exciting features that improve workflow and image quality, in addition to further enhancing Phocus’s open environment by enabling the photographer to share keywords from Aperture and Lightroom. Photographers who use Leaf digital backs also benefit from this upgrade, with the inclusion of RAW support for Leaf digital backs.
“This new version of the software is perfectly in line with our overall ambition of providing the most seamless, photographer oriented tools possible,” says Peter Stig, Product Director at Hasselblad. “Most high-end shooters work with a range of cameras, some Medium Format, some 35mm, depending on the challenges of the job at hand. Phocus 2.5 allows Mac users to stay in the same familiar and powerful Phocus environment, regardless of what type of camera the files come from. In addition,” he continues, ” the support for Leaf backs gives photographers the ability to accurately evaluate the benefits of moving towards an integrated Hasselblad product, such as one of our new medium format DSLRs H4D-40, H4D-50 or H4D-60.”
The key to Phocus 2.5’s file support capabilities is a clever use of Apple’s OS X, as Peter Stig explains: “The new Phocus 2.5 architecture has been tailored to use the imaging engine of Apple’s OS X operating system and takes full advantage of OS X’s support for a wide range of digital cameras, allowing us to support this range of non-Hasselblad files. Support for additional cameras will come with each new version of OS X. Tethered capture is not supported.”
“In addition,” says Peter Stig, “for 35mm DSLR shooters considering the move up to Medium Format, Phocus 2.5 for Mac provides a great opportunity to get acquainted with the Hasselblad world of Medium Format photography and image processing, including workflow options with browsing, adjusting and processing 35mm RAW image files.”
Maintaining the strengths of Phocus 2.0, the new release allows current Phocus users to seamlessly transition to version 2.5, with no learning curve. For those previously unfamiliar with Phocus, switching to the “lite” mode provides a user-friendly and streamlined interface that still provides access to the most important core features such as browsing, and the new full quality printing and slideshow creation options.
“With the launch of Phocus 2.5,” Peter Stig concludes, “Hasselblad continues to deliver upon its commitment to provide the world’s best camera systems to the world’s most demanding photographers.”
Phocus 2.5 for Mac is free of charge and available for download from the Hasselblad web site on May 19th 2010.
A current list of supported cameras is available here:
Apple File Support.
For more information after May 19th please visit the Hasselblad website at www.hasselblad.com.
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Please enable JavaScript to view the comments powered by Disqus.Extend the functionality of your Hasselblad camera system with new software and firmware versions. Phocus 1.1.3 for Mac and 1.0.2 for Windows adds full digital APO Correction for the HTS1.5. The Capture Info tool in Phocus has been extended with fields for HTS parameters, extension rings and converters. Support for ISO 800 on the H3DII-39 and ISO 1600 on the H3DII-31 is available via a new camera firmware update, plus full integration with H-series cameras and the HTS1.5.
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Hasselblad Press Release
26/02/2009 Extend the functionality of your camera system with new software and firmware versions ready to download.
We might want to uncheck the options to send information to Apple. If we can't find our country, we can check the 'Show All' checkbox.We can also choose a different keyboard layout, or leave the default US.Given that we went through all this trouble to create a Mac OS X virtual machine, it's a safe guess that we don't have another Mac device to transfer information.We can sign in with our Apple ID if we have one and feel like it, but we can always skip this step and continue.After reading the Software License Agreement, in its entirety of course, if we agree, we proceed.We select a name and an account name. If we didn't use our Apple ID, we need to create a password as well.We choose our time zone.and continue with the express set up.We can optionally choose the Customize Settings, to tweak the location and diagnostic options. Visual esxtop for mac.
Highlights Include:
* Boosting the ISO
* Full digital APO correction for the HTS1.5
* New firmware available
* Language support in Phocus for Windows
* New features in Phocus
Phocus version 1.1.3 Mac & 1.0.2 Windows with several new features
With the upcoming launch of Phocus 1.1.3 for Mac & 1.0.2 for Windows, Hasselblad now offers full digital APO Correction for the HTS1.5, which raises the integration of the world’s most powerful image processing software Phocus and the world’s most advanced digital camera, the H3DII, to new heights!
Supporting this integration further, the Capture Info tool in Phocus has been extended with fields for HTS parameters, extension rings and converters.
Phocus 1.1.3 for Mac
To support special user requests,a new Reproduction tool that allows the use of local input profiling and working with a linear response curve has been added in Phocus. In addition, there are extra choices for color read-outs in RGB, LAB, or CMYK. Both these functions have been asked for by several museums working with our products for high-end reproduction. All these customers have chosen to work with the Hasselblad’s multi-shot products, because of their unique capabilities for reproduction of color and detail. Our references include the Metropolitan Museum in New York, Trinity College in Dublin, the Smithsonian Museum in Washington, The Vatican in Rome and the National Gallery of Oslo.
For customers working with high volume production or via a network, a simple hot folder concept has been added. Any active folder becomes “hot” using the “Export New Images Automatically”, available through the File menu. This means that any file placed in this folder is processed automatically, using the current Export settings. Tethered shooting into this “hot folder” by use of a predefined setup, makes this new feature a very powerful tool!
Phocus 1.0.2 for Windows
The Windows platform of Phocus now offers language support in English, German, French, Spanish, Italian, Japanese, or Chinese languages. As well as the Mac version, Phocus for Windows now also offers users updating of the camera system firmware.
Now available via Phocus - add new functionality to your camera system by updating your firmware!
Always stay sharp with the latest added features and fixes online at the Hasselblad website.
By offering firmware available online, we at Hasselblad aim at minimizing the distance between factory and end-users thereby saving valuable time lost at a Service Center.
Highlights Include:
* Support for ISO 800 on H3DII-39 & ISO1600 on H3DII-31
* Add full integration with your H-series camera and the HTS1.5 by updating your firmware.
Download Phocus:
http://www.hasselblad.com/service—support/technical-support/software-downloads.aspx
Download camera body firmware for the H-series:
http://www.hasselblad.com/media/1623890/081222.zip
Download capture unit firmware for the H3Dx, H2D, CFx, 503CWDx series:
http://www.hasselblad.com/media/1623929/r248.zip